Albania's Coast Is the Mediterranean Europe Hasn't Caught On To Yet
Most travelers heading to the Mediterranean for summer 2026 will book the same coast they always book. The Amalfi will be packed. Mykonos will charge $600 a night. The Côte d'Azur will quietly empty their wallet through resort fees and 40-euro beach club minimums. Forty miles across the Adriatic from Italy, there's another coast. Same blue water. Smaller crowds. Hotels at a third of the price. The locals call it Riviera Shqiptare. The rest of the world is starting to call it the Albanian R
· 6 min read

